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About our Center

The Resilience Center of Researchers and Experts in Tourism

The Resilience Center of Researchers and Experts in Tourism occupies a central position as a major player within the academic sphere in the field of research, training, and expertise related to tourism and heritage. Thanks to its interdisciplinarity, the center addresses various complex issues related to sustainability, resource management, and the preservation of cultural and natural heritage, as well as the digital transformation of service industries and AI...

Furthermore, the Resilience Center of Researchers and Experts in Tourism (CR) stands out for its commitment to organizing annual scientific events, having successfully hosted six symposiums since its establishment in 2014. These symposiums cover a wide range of relevant themes associated with tourism research, thus demonstrating a diversity of interests and expertise within the scientific research community at both national and international levels, promoting the dissemination of knowledge and encouraging dialogue among academics, tourism professionals, and the general public. As a pioneer in Marrakech in this field, the CR plays an essential role in promoting academic dialogue and supporting collaborative research; it also contributes to enhancing the visibility of Cadi Ayyad University.

Regarding training and expertise, the Resilience Center strives to meet the evolving requirements of the service sector in the region by organizing certifying training programs aimed at improving professional practices. The CR thus positions itself as a center of excellence, conducting studies and expertise in a variety of areas that address contemporary societal issues. By relying on a rigorous methodological framework and an interdisciplinary approach, the CR is committed to providing in-depth analyses and strategic recommendations to inform decision-makers and civil society actors about the complex challenges they face. Through its expertise work, the CR aspires to contribute significantly to advancing knowledge and developing evidence-based policies to promote the well-being and sustainable development of society.